Pokémon!! Can you believe it? 
Not only is Pokémon smashing app sales it is also getting people off their couches, away from the TV screen and onto the streets.
And it would appear Pokémon has been transformational for some. Take Sam Clark for instance, he claims to have lost more than 12 kilos. Hitting the streets to catch the 142 Pokémon creatures got Sam walking some 141 miles over 20 days. That’s some going; apparently the equivalent of 5 marathons!
Now, that might just be one guy’s lucky story but other stories are popping up. And let’s look at the facts about this amazing fitness guru’s ability to mobilise a crowd:
On the first day of the apps release 3 million active users were recorded in U.S and on July 12th 21 million daily active users were recorded; I’m pretty certain no other fitness company has matched that J
And on a global scale, by July 15, approximately 1.3 million people were playing the game in the Netherlands even though the app had not been officially released in the country! On Japan’s release date more than 10 million people downloaded the game (including 1.3 million in the first three hours) and by 26th July, the intelligence system estimated the game had been downloaded 75 million times worldwide. Nice numbers!
Pokémon is being seen as a fun interactive ‘active’ game and it is making its way into people’s fitness regime. I must confess, it is not for me but if it helps people get moving then I tip my hat to it. And, of course, if Pokémon is your thing you can travel and explore the world, much less your country, catching Pokémon; it is an international sport (hopefully not a 2020 Olympics event though!)
But beware ye ‘non-Pokémon players’. There is a real chance you might get trampled by the crowd. I have already had a near miss with a Pokémon hunting cyclist who, in his haste, nearly rode over me on the pavement. He did stop to apologise… very briefly! And that’s even with this warning from Pokémon:
For safety’s sake, never play Pokémon GO when you’re on your bike, driving a car, riding a hoverboard, or anything else where you should be paying attention, and of course, never wander away from your parents or your group to catch a Pokémon.
Not sure if that will be warning enough but whatever happens 2016 Fitness Guru of the year has to go to Pokémon… Unless of course, you can beat those stats!
Go Pokémon Go!
YvonneB
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A catalyst for change, Yvonne Bignall is a breath of fresh air in the extraordinary way she helps women 50+ to reconnect with life & their innate power through radical self-care, guilt-free!
She supports, encourages, and inspires women to prioritise their health, one bitesize action at a time. Her work is challenging as it navigates through difficult conversations, listening & observing how women’s health issues have been:
❊ Undermined
❊ Under-resourced &
❊ Swept under the carpet
She helps women to recognise & unpack old scripts that still (sadly enough) tell them that their value derives from their level of caregiving of others, their output. The truth is it is the input, the ability to resource self, which provides women with the energy required to realise their true potential.
Along with her team, she explores the thoughts, behaviour & habits, often born out of guilt, gender expectations, and reinforced narratives, with curiosity (not judgment), discarding the unhelpful, whilst reclaiming innate power through the creation of new patterns, restoring a sense of self, outside of societal expectations. In her opinion, this allows women to:
✔ Develop an elevated level of self-awareness
✔ Build / rebuild their confidence & self-belief
✔ Value all of who they are and invest time in who they want to be at their best
A self-care warrior, an encourager & inspirer, Yvonne is today an award-winning Women’s Health Advocate, Published Author, and an International Presenter. She is also a Radio Show Host and a Podcaster.
Yvonne is focused on building a community of women, www.PermissionToThrive.online, who are ready to reclaim their right to self-care, guilt-free, and who prioritise their health without apology, role-modeling behaviour & habits that inform generations to come of their true value.
She also advocates for self-care over burnout in the workplace, delivering practical webinars in the corporate space. In her own words, “It is time for employees to prioritise their wellbeing. How will they deliver their best work without it?”
One of her favourite quotes comes from Eleanor Brown, ‘Rest and self-care are so important. When you take time to replenish your spirit, it allows you to serve others from the overflow. You cannot serve from an empty vessel’
Connect with Yvonne and,
🌱 Become part of the self-care revolution at Permission to Thrive or
📞 Book a chat to find out about her coaching and corporate services: https://calendly.com/yvonne-b/20min
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